As part of our new Tailoring For Women Service, we hosted a fantastic launch event at our 16 Savile Row store, welcoming customers, family, and friends to celebrate this new venture into women's tailoring. The evening was joined in partnership with Dalmore Whisky, who elevated the occasion with their exquisite whisky.
The Launch of the Womenswear
Take a look at the behind the scenes of launching our new Women's Tailoring Services
As part of our new Tailoring For Women Service, we hosted a fantastic launch event at our 16 Savile Row store, with special guest talk from Kate Adie, CBE, DL and newest Norton & Sons women's ambassador.
Our store, decorated with images from the women's photoshoot, buzzed with conversation and the excitement of this new chapter in Norton & Sons' illustrious history.
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Kate Adie
CBE, DL
A highlight of the evening was a special guest talk from Kate Adie, CBE, DL and newest Norton & Sons women's ambassador. Renowned for her extraordinary career as the BBC’s Chief News Correspondent and her role as the first British woman reporting from global conflict zones, Kate Adie epitomises the spirit of the Norton & Sons woman— bold, adventurous, and yet always remaining impeccably stylish.
Wearing her new Made to Measure jacket crafted from a blue Loro Piana linen, Kate shared captivating stories about her experiences as a television reporter, discussing the nuances of her wardrobe choices in some of the world's most dangerous places. Her reflections were both inspiring and thought-provoking, leaving an indelible impression on all who attended.
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The event also allowed our guests to witness firsthand the artistry and precision that hallmark our new Made to Measure and Bespoke women's tailoring services. Attendees had the chance to consult with our expert tailors, explore the garments from our collection up close, and witness the meticulous craftsmanship that has defined Norton & Sons for over 200 years.
We were thrilled to see so many familiar faces and to welcome new friends into our community. The enthusiastic response to our new Tailoring For Women Service has been profoundly encouraging and we are excited to now share this new chapter for Norton & Sons with you all.
To learn more about the new Tailoring for Women services and explore the collection, click the link below.
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